The Acceleratror Programme

Overview

This programme is for businesses that are already trading and have an existing brand but are stuck in their marketing.

The programme combines eLearning with weekly online live Zoom meetings and weekly reviews of your progress.

It’s designed as a 2 in 1 system: you learn by working on your business!

Short video lessons explain the essence of each lesson and give practical tasks that you’ll complete by applying to your own business.

You will be guided by a team of marketing experts and have ongoing access to support.

This is not just a video course, it’s a proven step-by-step programme, based on research and best practice and years of experience! We show you what works.

How does it work?

The programme combines eLearning with weekly online live Zoom meetings and weekly reviews of your progress.

It’s designed as a 2 in 1 system: you learn by working on your business!

You will be assigned a mentor best suited to your business, who will guide you and support you throughout the programme.

Short video lessons explain the essence of each lesson and give practical tasks that you’ll complete by working on your own business.

You will have ongoing access to your Mentor by email and weekly Zoom meetings. Your mentor will set your weekly goals and will be available should  you need help along the way and also to keep you motivated and on track.

Every week, as well as ongoing support from your assigned mentor, you will have an hour long live group training session with an expert in the relevant topic. These training sessions are conducted over a ‘Zoom’ call and will be recorded in the event that you are unable to attend.

The practical weekly tasks will be applied directly to your own business so you are making progress and reaching your goals.

You will have access to Marketing Mentors templates, swipe files and online tools to complete the tasks and exercises set for you.

It is the perfect complement of strategy and action that leads to results!

Please note that it doesn’t matter if you don’t have any tech skills or any previous marketing experience. Once you sign up, everything you need to know is provided step-by-step in this training programme.

You will have automatic access Marketing Mentors private Facebook group offering ongoing resources, motivation and support.

The Accelerator Programme

  • Current Business Assessment
  • Goal setting sessions to focus your attention and your action
  • Identifying key channels to market your business
  • Strategies to maximise impact of your marketing plan
  • Establishing budgets and objectives

Your mentor will conduct a needs assessment on your business and develop a plan and schedule specific to your business. They will work with you and guide you through the Accelerator Programme so that you progress through the programme without getting stuck.

Module Overview

MODULE 1 YOUR DIGITAL MARKETING PLAN
MODULE 2 THE IMPORTANCE OF EMAIL MARKETING
MODULE 3 CONTENT MARKETING THAT INSPIRES
MODULE 4 HOW TO BUILD A FACEBOOK ADVERTISING CAMPAIGN
MODULE 5 HOW TO SET UP YOUR VIDEO MARKETING
MODULE 6 HOW TO BUILD YOUR LINKEDIN PROFILE
MODULE 1 YOUR DIGITAL MARKETING PLAN

1. How to create a well defined Strategy
2. Create an action plan for success
3. A professional blog and blogging strategy
4.Email Marketing
5. Social Media Strategy and Execution
6.Video Marketing
7. Content Marketing
8. Automated Marketing Tools and Sales Funnel

PDF: Digital Marketing Demystified
PDF: Best Digital Marketing Tools to Grow your Business

MODULE 2 THE IMPORTANCE OF EMAIL MARKETING

1. Why Market Your Business with Email?
2. Best email platform for your business
3. Add Opt-Ins & Pop Ups to Your Website for Free
4. Collect Emails Without a Website
5. Create an Email Campaign with Mailchimp
6. Write email subject lines that convert
7. Email Marketing Analytics
PDF: An analysis of free Email Software
PDF: Email Marketing Assignment
LINK: Free Mailchimp account setup

MODULE 3 CONTENT MARKETING THAT INSPIRES

• What is Content Marketing
• How to Create and deliver content and media
• Figure out which content channels you should be meeting your customers on.
• A Blueprint to JumpStart your content marketing strategy
• Launch your own strategy
PDF: Essential templates to build your content strategy
PDF: Checklist, Scorecards and Worksheets

MODULE 4 HOW TO BUILD A FACEBOOK ADVERTISING CAMPAIGN

• Creating a Facebook advertising campaign for your business
• Budget setting and measurement
• How to target your exact audience
• Building an Audience
• Adverts that work
• How to Install the Facebook tracking pixel on your website

MODULE 5 HOW TO SET UP YOUR VIDEO MARKETING

Videos are critical for your online marketing and we will work through the various options available for you. We will teach you how to create your own very professional videos using your own smartphone. We will also advise you how to outsource online freelancers who can do professional editing at affordable rates.

In this module, you will learn how to use simple and inexpensive software for making videos that you will use effectively in your marketing strategy to grow your business.

MODULE 6 HOW TO BUILD YOUR LINKEDIN PROFILE

• Creating a Linkedin advertising campaign for your business
• Budget setting and measurement
• How to target your exact audience
• Building an Audience
• Adverts that work
• How to Install the Linkedin tracking pixel on your website

1 Month Programme

€800 + VAT

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